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June 16, 2010

resort and prettiness and marketing strategies

I never knew what resort collections were for before I wrote this post. In a way, I always thought a resort collection was for the transition between fall and spring. Wikipedia states that it was originally meant for wealthy customers vacationing in the mediterranean (or wherever warm) during winter, but somehow this changed in the recent years. The May issue of Vogue writes that "the fashion seasons have become so out of sync with the season we're actually living", that in winter, you wouldn't be able to find a fur coat in stores but only bikinis and shorts." But essentially, as Vogue writes, "pre-fall and resort collections are now worth about 70 percent of a retailer's budget, the main lines just 30 percent. That's why pre-fall (and also Resort collections) are so powerful, they have a longer selling period before the season sales start as compared to the Spring and Fall lines." It's just for commercial sake, that's what most people say.

So enough about marketing strategy and economics, it's throwing my brain into a dizzy funk, and aren't resort collections supposed to be pretty and pretty and pretty and pretty and relaxing and stuff.

Thakoon

Can we start with Thakoon please, because it is the first resort collection I really loved. The starting point for the whole collection was photographer Malick Sidibe's portraits of African youths in the 1960s and in fact, the whole lookbook was made to look like the original photos. Which meant, yeah a photoshoot, but a photoshoot with the white cloth background visible and just looking very raw and maybe less scripted (though it's obvious Thakoon wanted it to look like this). Everything was perfect right down to the blue purple pink hair, to the use of seemingly random props like a plastic bag or a puppy on leash. The prints were simple, which reminded me of Louis Vuitton SS10 but of slightly watered-down patterns, the construction of the clothes were deceptively simple. And I place the utmost emphasis on the word deceptively. The jagged edges of the dress above do remind me of those found on cardboard and if meant to be so, the use of a plastic bag as a prop would just be sheer genius. The massive pleats, or that's what I can make up of, on the other dress are also quite amazing, somewhat giving the waistline a sculpted 3-dimensional volume (if you get what I mean). My favourite would have to be the one on the right. The whole mish-mash hair situation there is indeed quite mind-blowing, and so are the 90s nerd glasses (THE NERDS ARE BACK!), and the skirt length is pretty much very perfect.


While one part of the collection focused on the use of prints and colors, the other half centered around the use of sheer whites, which was light and frothy and just too fresh, which I think I'm comparing it to coffee foam. And that's pretty apt because that's how resort collections should be like in my book.

Stella McCartney


What can I say, I was never a Stella McCartney fan. Until this collection came along and I've been a McCartney convert ever since. There was the feminine, beautiful, girly frocks and there was the masculine quality in the suits but there was that feminity in that masculinity. Stella McCartney can do no wrong with a suit, and I've always had something for women in a jacket and pants. In this case they are just about the only thing, with the exception of Freja Beha Erichsen of course, that can make any straight woman be confused about her sexuality. There was also that attention to details in Stella McCartney's super sharp suits that you would find most common in menswear: the use of suspenders gave it a nice classic touch, and the slightest detail of polka dots on the pants, are exactly what make menswear so attractive.

Then there were the floral prints, if there isn't anything more spring/summer/resort-y than that. But technically it should be called floral paintings rather than floral prints, because these massive illustrations were unabashedly all over, making the lovely frocks a camouflage gear for an ambush among garden fields. Now wouldn't that be rad for a summer sport. And that blue floral laced dress that Tommy Ton took up close,  I DIE!

Proenza Schouler

Hmm...what can I say about the Proenza Schouler collection? Ethnic, tribal, nah that would be too kitschy, too Elle/Marie Claire-ish. So how should I put in a much more glamorised and sophisticated way (only befitting of Proenza Schouler ever since they became the kings of New York)? Let me sum it up for you, it was PRINT-EXPLOSION IN THE UTMOST CRAZIEST POSSIBLE WAY, AND OH-EM-GEE DID YOU SEE THOSE SHOES AND EVERYTHING! And the MODELS, can we please discuss the use of models here? How is that Jack McCollough and Lazaro Hernandez always get the models right, I am Team Sun FeiFei (the best asian thing to come along ever since instant noodles and Hyoni Kang and Liu Wen) and Kate Kosushkina all right!

Moving on, Proenza Schouler felt very put together, the layers coming on top of another was quite perfect, especially the long sleeved t-shirt over a bibbed-sweater/dress combination. As Jack McCollough and Lazaro Hernandez had put it "Resort is about real clothes for our friends. There's something about reality that feels fresh right now." And so there came the lovely frocks, but much more attention was paid to the fabrics than before: the textures and the embroideries; the metallics and the prints, were inspired by their trip to India. My personal favourite was the Baja hoodie over a long sleeved t-shirt that Sun FeiFei was wearing. I am not really a fan of street-wear but this was so cool and so slouchy, somehow perfect for hippie days during late fall or early spring. The open-toed sandals here are also too sicccckkkkkkk, even though it would be even more PERFECT if they were in heels. So, are you dying already?

pictures are via style.com and streetpeeper.com

June 06, 2010

some observations i have made

I never did a CFDA post. I always wanted to predict the future. I like the feeling of me getting all happy and giddy in joy when my predictions come true. I want to do a CFDA post and so here goes.

Womenswear Designer of the Year- The award given to the women designer who has made outstanding contributions and has greatly influenced women's ready to wear. Or in short the best womenswear designer of 2010.

Nominees: Alexander Wang, Marc Jacobs, Donna Karan

Who will win: Alexander Wang

Alexander Wang won the emerging talent award for womenswear last year, and with all the hype going for more support for young designers, I'm predicting the CFDA will use this opportunity to give Alexander Wang even more publicity. The awards are of course also a great way of giving the designer and consumers greater confidence in his designs. And because buyers and editors have been hailing him as the next big thing, the award is perhaps a platform for Wang to up his game and take his brand to a whole new level. The CFDA had given Kate and Laura Mulleavy this award previously last year when they won the emerging talent award in 2008, so it is no surprise that there could be a double whammy for Wang too. And because Alexander Wang's Spring 2010 collection made me and many others fall in love with him, proving he can do much more than dressing teenage girls in model off-duty looks, it's only deserving to give him this award.

Who should win: Marc Jacobs

However if it were the spring and fall collections that this award is based on, Marc Jacobs would have an obvious edge over Alexander Wang. No doubt, Marc Jacobs has won this award before (way back in 1997) but because his collections for this year has been very consistent and very very good (overall better than Alexander Wang, it's just my opinion), maybe it's time to solidify his title as the best womenswear designer in New York. Well come to think of it, he is recognized and widely known as one of the best designer in the entire industry. There's no need to give him this award, after all he doesn't really care about the CFDA awards, doesn't he. And that's why he won't get the award. But he should.

 

Menswear Designer of The Year

Nominees: Michael Bastian, David Neville and Marcus Wainwright, Tom Ford

Honestly, I don't really talk much about menswear on this blog, and I think this is my second time or so doing it. It's true that I do not have much authority and my opinions on menswear do not carry much weight (like anything on this blog really matters, but back to topic), but I do follow menswear religiously every fashion week, though not as much as womenswear. For this award, I have my eyes set on David Neville and Marcus Wainwright of Rag & Bone.There's no doubt that David and Marcus of Rag & Bone and Michael Bastian are both great American menswear designer but perhaps, because the aesthetic of Rag & Bone resonates better with me, my hopes are placed on the former. Rag & Bone collection feels much more put together and they have a much more interesting, fresher and perhaps younger take on menswear. Which makes menswear a whole lot less repetitive and boring, which I do find it sometimes. But it will sure be sad for Bastian, who has been nominated three times including this year, if he doesn't win. (Tom Ford has won this award in 2008, and with his lack of showing during fashion weeks, I don't think he would win it this time round.)

 

Swarovski Womenswear Award - or otherwise known as the Emerging Talent Award

Nominees: Joseph Altuzarra, Jason Wu, Prabal Gurung

I'm predicting Joseph Altuzarra to win this award, HANDS DOWN, no doubt about that. Honestly, Jason Wu is boring (like old gowns and cocktail dresses boring), Prabal Gurung needs a little more time to get his goods together (but he is definitely good). Altuzarra on the other hand is quietly making waves in the industry, and his clothes are quickly gaining recognition among editors and following among buyers and the fashion peeps. He has been hailed as the new big thing and perhaps this award will be the American way of agreeing with this undeniable fact.

 

Swarovski Menswear Award

Nominees: Patrik Ervell, Richard Chai, Simon Spurr

Patrik Ervell Spring Summer 2010

Patrik Ervell Fall Winter 2010

The reason I'm placing all my hopes on Patrik Ervell is simply because, I like him. Yes, I like him. Isn't this what all these predictions are all about? It's hard to imagine that Ervell is a political science graduate from UC Berkeley, having fell in love with design after his stint at V magazine. I like his clean minimalist looks, but always with some sort of eccentric, creative streak in his garments. For example, his choice of fabric each season is always one to look out for. His spring collection saw the use of copper and rust (I think) as prints against an otherwise humble color palette of baby blues, mint green and khaki. For fall, Ervell chose to work with synthetic latex (with a buttery texture that is seriously quite insane) and transparent vinyl, seen on raincoats and scarves, fusing the minimalist designs of his with a soft unexpected gracefulness of these utilitarian fabrics. It was sweet controlled insanity. But let's not overlook his spectacular tailoring (which I like) and his aesthetic which is consistent throughout the seasons (which I like). It's something I would love to wear.

 

Accessory Designer of The Year

Nominees: Lazaro Hernandez and Jack McCollough for Proenza Schouler, Marc Jacobs, Alexis Bittar

Lazaro Hernandez and Jack McCollough for Proenza Schouler. Hello? Seriously does the PS1 and the upcoming (and I'm sensing a cult following) PS11 not mean anything. Who cares if they won the same award last year, I mean really?! And did you see those shoes for both Spring and Fall, KILLER!!!! I wouldn't mind wearing them even if I look like a tranny.

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